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Information technology professionals add value to their business by ensuring that its technological systems support organizational goals. At present, the IT management industry is the most applicable through its use in almost every sector. ManageEngine is such an IT company and Rakesh Jayaprakash is its product manager. Analytics Insight has engaged in an exclusive interview with him.
Kindly brief us about the company, its specialization and the services that your company offers.ManageEngine is the enterprise IT management division of Zoho Corporation. Established and emerging enterprises—including 9 of every 10 Fortune 100 organizations—rely on our real-time IT management tools to ensure optimal performance of their IT infrastructure, including networks, servers, applications, and desktops. Our tools help IT teams with service management, operations management, endpoint management, IT security, and data analytics. They are available both on-premises and in the cloud. Our solutions also help our customers effectively manage their on-premises and their private and public cloud infrastructures. We cover the entire spectrum of IT management, allowing our customers to be nimble as they navigate their digital transformation.
Kindly share your point of view on the current scenario of the big data analytics in India and its future?Analytics and big data initiatives were originally considered nice to have, especially in Asian countries like India, mainly due to the cost associated with procuring analytics tools and training employees to build expertise in this area. The onset of the pandemic accelerated analytics initiatives that complement remote work and allowed business leaders to make crucial decisions irrespective of their physical location. Big data analytics has filled the void created by the lack of direct supervision over daily activities. As business leaders taste the initial success of big data initiatives, they are expected to support and continue to employ data for business decisions well after the pandemic is behind us.
In what ways is analytics helping organizations with business continuity?Maintaining a line of communication and the ability to oversee operations is one of the first hurdles organizations face during a natural calamity. A well-designed operations dashboard is imperative when the normal course of business operations is disrupted. This helps top management and mid-level managers monitor organization- and team-level performance irrespective of where they are located. With hybrid work becoming the norm, organizations will see less of a need for close physical proximity to oversee operations. Many different types of companies have turned to analytics applications since remote work took precedence following the pandemic. Success stories such as
What have been the most significant challenges that companies have faced at the forefront of analytics?Organizations that have adopted a data-driven culture use data analytics at the forefront to make strategic decisions. They do not limit themselves to using data in business decisions but also apply it to intra-organizational decisions that help improve operational efficiencies across departments. Organizations that are slow to comprehend these trends risk falling behind their competition. The biggest problem we see today is not the lack of understanding the benefits of analytics but the speed of adoption by businesses. While larger organizations have started to reap the benefits of utilising analytics, SMBs have been slow to do so, especially in India. This problem is fueled by a lack of initial capital investment and technical expertise. However, this is changing as more businesses realize the importance of deploying an analytics system early and as they recognize, from reviewing success stories, that benefits can be obtained.
How can business analytics help Indian enterprises avoid security threats?One of the biggest challenges faced by enterprises is detecting a security breach before it inflicts damage on them. This requires detection of anomalies in user and network behavior, which involves analyzing large volumes of machine-generated data and finding actions that don’t conform with normal behavior. Analytics solutions use machine learning algorithms to perceive user and network behavior over a period of time, establish a baseline, and look for deviations from that baseline. They can highlight abnormal patterns in the form of visualizations or trigger alerts via email or SMS. Some analytics applications also offer compliance reporting out of the box, allowing security analysts to keep an eye on the degree of compliance with industry and ISO regulations.
What are the barriers to data democratization?A
Please brief us on the recent enhancements to ManageEngine’s IT analytics solution – Analytics Plus, which addresses the need for faster actionable insights?Analytics Plus uses AI coupled with natural language processing to quickly interpret business questions such as, “What is our SLA compliance percentage this week?” or “Which business service has the highest downtime?” and provides answers in the form of vibrant visualizations. This means business users don’t have to understand the business logic or data sets required to build analytics—they can get actionable insights directly. Since this doesn’t require administrators to expose the underlying data, organizations can turn data democratization into a reality with minimal effort. Analytics Plus provides out-of-the-box analytics for popular IT and business applications. By performing all the heavy lifting without the need for manual intervention, this solution enables people to spend more time on decision-making instead of dedicating time and effort to figuring out ways to use the data available to their organization. Analytics Plus also offers a robust forecasting engine that allows organizations to predict future trends with a higher level of accuracy, so they can anticipate and tackle business problems before they cause harm. Additionally, users can set up alerts for critical business metrics, such as service availability and ROI, and only be notified when they breach preset thresholds. Notifications can be sent to collaboration apps, such as Slack or Microsoft Teams, enabling users to concentrate on business-critical functions rather than spend hours sifting through reports every day.
What does your technology and business roadmap look for the rest of the year?Our main focus in the near future is to strengthen our augmented analytics capabilities, which truly opens up analytics to non-technical users. This will build on the major update that we released in July this year with the following set of capabilities: AI-driven insights: Our built-in analytics assistant, Zia, now offers narrative insights from reports with zero human effort. These insights help highlight facts that are not obvious to the human eye. Zia allows users to ask follow-up questions, helping them perform deeper analysis with the least amount of effort. What-if analysis: This allows users to run simulations of possible outcomes by factoring in dependent variables. For example, help desk managers can make hiring decisions by visualizing improvements in SLA compliance as a result of including additional technicians to share the workload. Blended analytics: This enables organizations to break data silos and build unified operational dashboards. In addition to offering blended analytics for popular IT applications, Analytics Plus auto-suggests data blending options for other data sources, such as databases and non-IT applications.
Lastly, can you throw light on the latest employment trends in big data and analytics industry?As businesses generate more data, the need for cleansing, organizing, and analyzing data has increased. This has given rise to an increased demand for data analysts. Thanks to online courses, working professionals are able to quickly improve their skills to meet this demand.
Information technology professionals add value to their business by ensuring that its technological systems support organizational goals. At present, the IT management industry is the most applicable through its use in almost every sector. ManageEngine is such an IT company and Rakesh Jayaprakash is its product manager. Analytics Insight has engaged in an exclusive interview with him.ManageEngine is the enterprise IT management division of Zoho Corporation. Established and emerging enterprises—including 9 of every 10 Fortune 100 organizations—rely on our real-time IT management tools to ensure optimal performance of their IT infrastructure, including networks, servers, applications, and desktops. Our tools help IT teams with service management, operations management, endpoint management, IT security, and data analytics. They are available both on-premises and in the cloud. Our solutions also help our customers effectively manage their on-premises and their private and public cloud infrastructures. We cover the entire spectrum of IT management, allowing our customers to be nimble as they navigate their digital transformation.Analytics and big data initiatives were originally considered nice to have, especially in Asian countries like India, mainly due to the cost associated with procuring analytics tools and training employees to build expertise in this area. The onset of the pandemic accelerated analytics initiatives that complement remote work and allowed business leaders to make crucial decisions irrespective of their physical location. Big data analytics has filled the void created by the lack of direct supervision over daily activities. As business leaders taste the initial success of big data initiatives, they are expected to support and continue to employ data for business decisions well after the pandemic is behind us.Maintaining a line of communication and the ability to oversee operations is one of the first hurdles organizations face during a natural calamity. A well-designed operations dashboard is imperative when the normal course of business operations is disrupted. This helps top management and mid-level managers monitor organization- and team-level performance irrespective of where they are located. With hybrid work becoming the norm, organizations will see less of a need for close physical proximity to oversee operations. Many different types of companies have turned to analytics applications since remote work took precedence following the pandemic. Success stories such as Morgan-Keller Construction’s use of analytics to support remote workers during the pandemic can inspire other companies to kick-start analytics initiatives.Organizations that have adopted a data-driven culture use data analytics at the forefront to make strategic decisions. They do not limit themselves to using data in business decisions but also apply it to intra-organizational decisions that help improve operational efficiencies across departments. Organizations that are slow to comprehend these trends risk falling behind their competition. The biggest problem we see today is not the lack of understanding the benefits of analytics but the speed of adoption by businesses. While larger organizations have started to reap the benefits of utilising analytics, SMBs have been slow to do so, especially in India. This problem is fueled by a lack of initial capital investment and technical expertise. However, this is changing as more businesses realize the importance of deploying an analytics system early and as they recognize, from reviewing success stories, that benefits can be chúng tôi of the biggest challenges faced by enterprises is detecting a security breach before it inflicts damage on them. This requires detection of anomalies in user and network behavior, which involves analyzing large volumes of machine-generated data and finding actions that don’t conform with normal behavior. Analytics solutions use machine learning algorithms to perceive user and network behavior over a period of time, establish a baseline, and look for deviations from that baseline. They can highlight abnormal patterns in the form of visualizations or trigger alerts via email or SMS. Some analytics applications also offer compliance reporting out of the box, allowing security analysts to keep an eye on the degree of compliance with industry and ISO regulations. recent global study by ManageEngine found that manufacturing, customer support, and HR departments were the least likely to increase their usage of analytics, indicating its adoption is still not widely embraced within organizations. The two biggest barriers to data democratization are concerns about the misinterpretation of data and the lack of trust fueled by the absence of strict enforcement of data security and privacy policies within a company. Organizations today worry about the possibility of non-technical users arriving at incorrect conclusions from their self-analysis of data. While it is not uncommon for non-technical users to overlook important considerations while deriving actionable insights, they often attain better insights over time as their understanding of the data in relation to the business improves. An important step in democratizing data is having a robust privacy framework across the organization and educating employees periodically regarding both its importance and the financial implication of non-compliance with privacy laws. The cost associated with educating employees and the fear associated with the risk of a data breach makes companies shy away from democratizing data for wider use. With the introduction of the GDPR and similar privacy regulations around the world, organizations have all the more reason to keep employees informed and make sure they internalize data handling best practices.Analytics Plus uses AI coupled with natural language processing to quickly interpret business questions such as, “What is our SLA compliance percentage this week?” or “Which business service has the highest downtime?” and provides answers in the form of vibrant visualizations. This means business users don’t have to understand the business logic or data sets required to build analytics—they can get actionable insights directly. Since this doesn’t require administrators to expose the underlying data, organizations can turn data democratization into a reality with minimal effort. Analytics Plus provides out-of-the-box analytics for popular IT and business applications. By performing all the heavy lifting without the need for manual intervention, this solution enables people to spend more time on decision-making instead of dedicating time and effort to figuring out ways to use the data available to their organization. Analytics Plus also offers a robust forecasting engine that allows organizations to predict future trends with a higher level of accuracy, so they can anticipate and tackle business problems before they cause harm. Additionally, users can set up alerts for critical business metrics, such as service availability and ROI, and only be notified when they breach preset thresholds. Notifications can be sent to collaboration apps, such as Slack or Microsoft Teams, enabling users to concentrate on business-critical functions rather than spend hours sifting through reports every chúng tôi main focus in the near future is to strengthen our augmented analytics capabilities, which truly opens up analytics to non-technical users. This will build on the major update that we released in July this year with the following set of capabilities:Our built-in analytics assistant, Zia, now offers narrative insights from reports with zero human effort. These insights help highlight facts that are not obvious to the human eye. Zia allows users to ask follow-up questions, helping them perform deeper analysis with the least amount of chúng tôi allows users to run simulations of possible outcomes by factoring in dependent variables. For example, help desk managers can make hiring decisions by visualizing improvements in SLA compliance as a result of including additional technicians to share the chúng tôi enables organizations to break data silos and build unified operational dashboards. In addition to offering blended analytics for popular IT applications, Analytics Plus auto-suggests data blending options for other data sources, such as databases and non-IT chúng tôi businesses generate more data, the need for cleansing, organizing, and analyzing data has increased. This has given rise to an increased demand for data analysts. Thanks to online courses, working professionals are able to quickly improve their skills to meet this demand. The real challenge for data analysts in the long run is to continually build expertise to perform complex analysis. The real competition for data analysts will not come from those with more experience but from analytics solutions themselves, because analytics vendors are in a perpetual race to simplify and automate data analysis with the help of AI, ML, and natural language processing.
You're reading An Exclusive Interview With Rakesh Jayaprakash, Product Manager, Manageengine
Exclusive Interview With Karmesh Gupta, Ceo & Co
1. Kindly brief us about the company, its specialization, and the services that your company offers.
WiJungle is a Unified Network Security Gateway that enables organizations to manage and secure their entire network through a single window. All In One Appliance not only simplifies the management but also cuts the cost of investment by up to 60%. Data Security Council of India recognized WiJungle as among the Most Innovative Product of The Year 2023. Being an initiative under “Make in India”, WiJungle, the only prominent player in the Unified Network Security space, has emerged as the Government’s New Face of Cyber Security. It is extensively serving more than 15 ministries & the PMO in the central government along with numerous state-level organizations.
2. With what mission and objectives, the company was set up? In short, tell us about your journey since the inception of the company.From the beginning the objective of WiJungle was absolutely clear: we wanted to build a global technology product. Here we are talking about 2014 when the technology sector was dominated by foreign products and very few Indian companies were doing well and selling across the globe in that moment of realization, we knew that we have to build a world-class product. The journey so far has been full of ups and downs and changes in 2014 when we thought of coming up with completely free wifi with no time or data limit. We offered this when 1GB of data cost somewhere around 300 INR per month and it was very difficult for people to afford internet. But, due to certain reasons, things didn’t work out for us and we had to bear a big financial loss. Post that we were left with very few resources and this is when we decided to try our luck in IT services. This helped us in covering the 70% of loss we had from serving Patanjali, Indian railways, and others. So, by the end of 2023, we thought of doing a comeback in the product space and we realized that this wasn’t our goal we wanted to create a global product that could bring recognition to our country. So we went back to our initial product that offered free WiFi and turned it into a social wifi service. Initially, we sold the product to 13-14 restaurants in the first month but as we moved to the second month precisely around February 2023, JIO announced their 303-plan offering 1.5 GB of data per day available on JIO phones which was enough for an individual. So, the social WiFi concept was of use only until people didn’t have the liberty to access the new internet plan being offered. Now since data was available in abundance, we realized that social wifi is not the future in this industry and the larger player is already serving a solution to the problem in a much more efficient way. We thought about what to do next. We needed to be ready for the ever-changing industry. That’s when we thought that when every household will have broadband and access to unlimited internet, security will be a major concern and that will be the next phase of the digitization phase of the country. So, we decided to be on the early curve. We were well versed in addressing the gaps which were present in the security market based on our experience and the data we had during the free WiFi implementation. We knew, and the expertise, and we tried our luck in what we knew already and to go into a space that is very promising in the future, and this is how we entered the security market and we came up with the concept of the unified cyber security platform in 2023. It took almost a year to develop the product and now it’s almost been 3 years since we are selling our product worldwide.
3. Brief us about the proactive Founder/CEO of the company and his/her contributions to the company and the industry.I started his journey in the second semester of chúng tôi when I got the opportunity to work with Rajasthan Royals as a CSR Executive. Since then, there was no looking back and established milestones every day. Due to my keen interest in Cyber Security, I completed his certification in ethical hacking and joined Lucideus Technology as an analyst. Thereafter I served as COO at Decent Solutions, Gwalior, and then later co-founded the startup – HttpCart Technologies (A leading IT product company) in Oct. 2014. In April 2023, HttpCart became the first ever Indian private company to launch a completely Free WiFi – “WiJungle” as a 24*7 monitoring service provider. WiJungle now is a Unified Network Security Gateway Appliance that enables organizations to manage and secure their entire network through a single window. Being the only all-in-one product, WiJungle has a customer base across 25+ countries worldwide.
4. Tell us how your company is contributing to the IoT/AI/Big Data Analytics/Robotics/Self-Driving Vehicles/Cloud Computing industry of the nation and how the company is benefiting the clients.What I believe is that IOT/AI/Big Data analytics are all representing industry 4.0 and cyber security is also one of the verticals. I keep emphasizing on this that cybersecurity players are the front runners of the industry India’s 30% GDP is constituted by the SNBs which lack money, awareness, and manpower to set up and implement a cyber security structure. So, we as a company are trying our best to empower around 1Bn SNBs by 2025.
5. Kindly share your point of view on the current scenario of Big Data Analytics and its future.I would rather prefer to highlight the importance of Big Data Analytics from the cyber security industry’s point of view. So, there are multiple products that are being deployed by larger enterprises and their infrastructure. All of these products specialize in producing data and logs and these logs come to a source solution where they are analyzed and derive meaningful analytics. This function is of extreme importance in cybersecurity because when so many devices are generating data it becomes very important to analyze and bring a meaningful conclusion out of it.
6. Kindly mention some of the major challenges the company has faced till now.Irrespective of the nature of the industry everyone faces challenges daily. Challenges come from different directions. It could be from HR, sales, delivery, or might be something technical. But at the end of the day, these challenges make you stronger and the experiences help in dealing with future problems.
7. What is your biggest USP that differentiates the company from competitors?WiJungle is a unified network security gateway that helps organizations to manage and safeguard their entire local area network through a single window. The Gartner listed product robustly serves industry verticals like enterprises, education, hospitality, healthcare, BFSI, transportation, retail, defense, smart cities, events, etc. across 20+ countries worldwide. Nasscom & Data Security Council of India recognized WiJungle among ‘The Most Innovative Product of The Year 2023’.
Founded in 2023, WiJungle develops and markets the ‘Unified Cyber Security Platform’ and currently serves the government as well as private giants. The company is also among the highest-rated vendors on Gartner in network security and caters to the cybersecurity needs of businesses across multiple countries. Being the world’s first Unified Cyber Security Platform, WiJungle solves the complexity of cybersecurity and data protection.
Plan Your Business Startup With Startup Product Manager For Windows
Planning to get your business up and running? What if you could predict where your production business would end up in a few years from now, wouldn’t that be swell? This is not easy unless you have a fortune teller or just some guy who is capable of traveling to the future and back. The Flash, maybe?
Thanks to a software known as Startup Product Manager earlier called Predicted Desire, you won’t have to rely on a fortune teller or some comic book character, because it can all be done with this simple program. Bear in mind, this is just a software designed by human developers, don’t go in expecting magical things to happen out of thin air.
NOTE: Predicted Desire is now called Startup Product Manager (StPM).
Startup Product Manager for WindowsStartup Product Manager is a free Windows software forecasts & tells you how much money you need to start and run a business. It is a startup product calculator.
From what we can tell, the software is capable of calculating different things that have to do with a business. For example, cost, net profit, and efficiency, are just some of the things this program can deal with. Right away you can see the combined effects for up to 48 months, so from there, business owners can plan out their future.
After launching Startup Product Manager for the first time, the program shows us a calculator and a window that required us to choose our specified simulation. After that, the software will eventually display the main window to get things up and running to what users want to see.
The following are some input parameters that we could specify:
Number of employees
Salary per hour
Work hours per day
Work days per month
Fixed cost per month
Fixed income per month
Energy cost
Price
Daily sales
Daily production
When it comes down to target values, the following is what the program allowed us to choose from:
Bank account balance
Total income per month
Net profit per month
Total cost per month
Total production cost per month
Total material and energy cost per month
Daily employee production time
Total employee cost per month
Single employee cost per month
Daily income
Daily production cost
Single unit/product production
At the top of the main user interface, there’s a slider that allows us to choose our desired period. It can be anywhere between January 2023 and January 2023. At the lower section, it displays the date and a total number of months.
Startup Product Manager will draw up graphs in real-time, and it all depends on the choices made. There’s also something called the Result Graph, and this displays the development of all specified input and target values covering the selected time-frame.
Bear in mind that some curves have similar colors, so if you want to focus on a single one, chances are, you might have to disable a few and only leave the main curve in focus.
Verdict
Startup Product Manager is a great financial tool, just don’t go in expecting it to be easy to understand. It’s difficult at times, but once you get it and know what you want the program to do for you, then it should be smooth sailing after a time.
Download Startup Product Manager from the official website.
Exclusive Interview With Manoj Chawla, Chief Business Officer Of Tribyte Technologies
The new trends of education aim to make it fun, interesting, and easier to grasp. Implementation of technology into the educations system is growing very fast and schools are on their way to getting on track with the trends. The main vision TryByte is to build a product that makes education interesting, fun, and interactive. Analytics Insight has engaged in an exclusive interview with Manoj Chawla, Chief Business Officer of
1. Kindly brief us about the company, its specialization, and the services that your company offers.In November 2010, a team of experienced professionals, all of whom had spent years working in different industries, realized their dream of revolutionizing education. The main vision of the company has remained consistent after all the years of working together- to build a product that makes education interesting, fun, and interactive. We’ve consistently worked to offer services that are authentic, engaging, creative, and challenging.
2. With what mission and objectives, the company was set up? In short, tell us about your journey since the inception of the company?TriByte was ready to step into a new world of education in 2013, but we realized that to stand out we needed to bring something new to online learning. Education will always be booming, but in 2013, few companies were ready to explore the avenues of Self-paced learning. To us, self-paced learning and gamification aren’t just strategies to reach out to students- but a way of making learning engaging and accessible. We also realized that accessibility isn’t just about how students are taught, but about how we can reach out to people who might not have equal access to resources. So we decided to think about the parameters of online learning that could reach out to students who were used to offline and traditional learning.
Here’s a breakdown of how we’ve transitioned in the last 10 years: Stage 1: Focus on Content delivery & Assessments:Enabling providers to upload the best content, using the latest technology is merely the starting point of EdTech interventions, providing access to high-quality content, at affordable prices on a large scale.
Stage 2: Creating an engaged learner:Students, irrespective of age group and course content, need to be motivated to learn. Thus, engaging the learner by way of gamification, leaderboard, badges, and other engagement models, makes learning more engaging and delivers better outcomes.
Stage 3: Personalized & Adaptive Learning (making the cutting-edge) 3. Mention some of the awards, achievements, recognitions, and clients’ feedback that you feel are notable and valuable for the company.1. IT Solutions Provider of the Year – 2023 by EdTech Review. 2. Executed over 75,000 concurrent exams without any technological glitch. 3. Enabled over 40,000 live sessions every month since the lockdown in 2023. 4. Rave reviews from clients for the company’s unique feature suite, catering to current & even aspirational requirements.
4. Brief us about the proactive Founder/CEO of the company and his/her contributions towards the company and the industry.Seethaprasad comes with 25 years of experience in building products and technologies for large-scale deployment with the last 10 years focused on EdTech. He has elevated TriByte from a start-up to an enterprise catering to leading EdTech companies that are serving millions of users in 25 countries and 3 continents. He is the driving force behind all the technological innovations towards making learning more personalized and engaging, leading to better learning outcomes for the learners. It’s his vision to create a “Made-in-India” product that can cater to not only the needs of Indian customers but be able to compete globally, as well. This is what has made Tribyte one of the leading EdTech providers in India which are now spreading across other countries.
5. Kindly mention some of the major challenges the company has faced till now.1. Adequate Digital Infrastructure: Digital Infrastructure like broadband, electricity, and availability of required devices/hardware. It will take time and energy from all the stakeholders to get the required infrastructure. TriByte platform has been designed to keep these challenges in mind where offline is considered as a primary requirement providing users the same experience. 3. Free and paid services dilemma: Education Institutes are always flooded with free products which do not provide the complete ecosystem to ensure effective learning. Thus, EdTech companies need to be creative in pricing strategies to align with the market needs.
6. What is your biggest USP that differentiates the company from competitors?Other than the deep experience of resolving issues typical to the Indian education scenarios, TriByte LMS is unique because it provides a customized solution to multiple clients’ needs and pedagogies. The fact that we’re an integrated LMS that encourages self-paced learning, assessment solutions, as well as blended-learning sets us apart. We’ve managed to introduce large-scale assessments with no glitches, with up to 1 lakh assessments per day while remaining cost-effective and highly stable.
7. Please brief us about the products/services/solutions you provide to your customers and how do they get value out of itTribyte provides a comprehensive flexible interactive learning management system as software as a service, which enables the customers to go completely online or hybrid in a few days. Customers can use self-paced, fully online, blended classrooms pedagogy as per their academic needs. eCommerce solutions with multiple payment gateway integrations, ordering, product management, etc., enabling customers to go digital and start their digital business in a quick time. Inbuilt support of localization and globalization allows our customers to go pan India and internationally for their business needs. The robustness and scalability of the products allow the customers to scale without thinking about the technology challenges.
8. What is your Leadership Mantra?TriByte is a young close-knit company focused on addressing the challenges of technology-enabled learning and teaching. The company follows a flat organization hierarchy where each one is free to contribute and participate in ideation, conceptualization, and definition of the product. Each team member is made to understand the problem that we are solving and the impact they are creating in the learning space which keeps them motivated to come up with innovative solutions. We also conduct a lot of activities like Coding Camps, Knowledge sessions, Customer Interactions, etc. which helps employees to keep them updated on the latest and greatest technology.
9. What is the reason that organizations are using IoT/analytics/big data/AI/ML/Big Data Analytics?In EdTech AI/ML and Data, analytics can play a noticeably big role in how solutions are delivered. Below are a few highlights
Learning Gap Analysis: An automated system-driven analysis can find the precise areas that need improvement.
Virtual Tutor: An AI-based virtual tutor building personalized learning paths for each learner, previously restricted to a few toppers, would benefit all learners to improve their mastery, and hence improve learning outcomes at a large scale as well as democratize education.
Business Scalability: As assessment is automated, the shortage of good faculty will no longer be a constraint. Thus, businesses can scale beyond cities to all-tiers, while continuing to provide personal attention and improvement plans, cost-effectively.
Faculty productivity: The system can automate most of the grading of student work, repetitive tasks, and performance analysis of the students, etc., thus allowing faculty to focus on areas related to teaching, personal tutoring, and learning pedagogies that are not system driven.
Kaggle Grandmaster Series – Exclusive Interview With Kaggle Notebooks Grandmaster Tarun Paparaju (#Rank 25)
Welcome back to Kaggle Grandmaster Series!
Today we are thrilled to be joined by Tarun Paparaju to share his journey with us.
Tarun is a Kaggle Notebooks Grandmaster. He ranks 25th in the category and has 18 Gold Medals to his name. Also, he is an Expert in the Kaggle Competitions Category.
Currently, Tarun is a Computer Science undergraduate student at the University of Massachusetts. Despite being this young his notebooks are highly respected in the Kaggle Community.
Tarun’s Data Science JourneyThe following are some highlights from Tarun’s interview. For detailed answers, watch the video.
Analytics Vidhya(AV): What sparked your interest in the field of ML and Research?Tarun Paparaju(TP): When I was in 7th or 8th grade I was very much into mathematics other than any subject. I would often buy books from outside school and study them. So I was a mathematician before anything else.
The 3-4 years back my father, who is also a Data Scientist introduced me to Kaggle and that was the beginning.
AV: What was your motivation behind starting to compete in Kaggle?TP: He never had a fixed goal while participating in Kaggle. He was in love with the process and was trying to learn each and every aspect of data science, from data collection to model building. There was no goal to reach the top. He was fine even at the bottom 10% of a Kaggle Competition as long as he was able to learn.
He spent his spare time searching for random datasets to practice on.
AV: Since you are still a student, a Computer Science Freshman at the University of Massachusetts, how has your education at school and college helped you in your Kaggle competitions or any other Data Science hackathons?TP: The general route that a normal data scientist takes is – From understanding computer science core to understanding Machine Learning Core Algorithms and, then understanding the maths. He started his journey the other way round.
Tarun feels that the gaps his journey has will be filled by his graduation program.
AV: What resources helped you in Studying Machine Learning?TP: Tarun suggests these 3 resources-
Kaggle
Kaggle is a great resource not only to practice on random data sets but also to learn from the discussions.
Open Source Contributions and Github
This is one of the best ways to contribute to open-source projects and get your work checked and optimized by multiple people.
MIT OpenCourseWare
This is one of the best platforms for free resources in Mathematics which serve as the core towards data science.
AV: You are a Kaggle Notebooks Grandmaster and you achieved this title at the age of 17 years and you currently Rank 19th. This is something really amazing? So what were the challenges you faced as a 16-17 y/o during this journey and how did you overcome them.TR: The major challenge Tarun faced was the time management pressure brought by his academic schedule. With weekdays in school and weekends in coaching centers, it was really difficult to find time for Kaggle.
What he did was he put all the academics and social expectations put on him behind and kept his hobby at the forefront. He made sure he prioritized Kaggle over anything.
AV: What is your procedure for creating a good notebook after selecting a dataset? Is there a checklist of must-do tasks to always perform?TR: In the first 2 years, even after making any kernels no one was paying heed to it. It was getting too frustrating for him as he was putting all his efforts into it.
AV: Since you are an NLP researcher as well, could you name some lesser-known NLP Frameworks which you feel everyone should know?TP: Tarun mentions 2 libraries that are lesser-known, but has huge utilities-
Polyglot
This is one of the best NLP libraries for multiple languages. Does the work of language detection superbly.
Pattern
Pattern offers a neat API for classic NLP utilities.
TP: Tarun is pretty motivated about following the right people on Twitter. 99% of the time he says, that majority of the things he wants to know about comes from Twitter only. The benefits of having tightly knit social media are clearly visible if you follow the right people and institutions.
In fact, some of his researches are also inspired by the papers and developments he gets to know on Twitter.
End NotesHis thoughts and words are enough to get anyone to begin and stay focused on their data science journey. I hope this edition of the Kaggle Grandmaster Series with Tarun adds value to your data science journey.
This is the 22nd interview in the Kaggle Grandmasters Series. You can read the previous few in the following links-
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An Interview With David Harry, Sensei Of The Seo Dojo
Knowing I was a fellow martial artist, he recently invited me to take part in his latest project called the SEO Dojo , a community for “SEO Warriors” to teach, share and learn the SEO craft. I spend a lot of time at my dojo with my karate family, so the concept of bringing SEO to a dojo felt like a match made in heaven – I had to learn more.
What was the inspiration for the Dojo analogy as an SEO community?
Well, as you well know, a Dojo is a place that has a sense of family. Sure, on the surface it is a school of learning, ultimately we’re all students AND teachers in the martial arts community. I longed to have a place to play with others in SEO that were seeking to expand their knowledge and abilities.
My main blog ‘Huo Mah’ (or Fire Horse) was nothing more than a personal site gone mad. Why stop there right? After having a past obsession with martial arts for 20 years it seemed fitting that my new obsession had some sense of my own past and evolution. Besides, the ‘Ninja’ are always getting the glory, some Chinese representation was lacking :0)
Do you consider the SEO Dojo as handing down a tradition, similar to the traditional concept behind dojos? Is it about the basics and building a foundation? Or is it where a place where the knowledge shared is only valuable today, but may not necessarily be relevant in the future?
Oh for sure, it’s not all about snippets of knowledge; there is an element of respect and responsibility to the craft. If it is how SEOs conduct themselves or the techniques used, there is more than simply techniques. We hope to develop a community of individuals that are looking to evolve SEO as search itself does.
Much like any Dojo, users will only get as much out of it as they put in. I want the interactions to be the core of the community. By combining our thoughts and ideas (not to mention research) we can all develop into better SEOs. Building a foundation is easy – we want to go beyond that.
I’ve really cultivated as many relationships with the younger SEOs as I have with old timers and it seems only natural – passing along what we learn is mandatory for the obsessed search geek, oui?
You are obviously investing a lot of time and resources into the SEO Dojo – do you have a business model in mind?
It’s funny, that part has been troublesome. I wanted it to be accessible, but not entirely open. Sure, there are a lot of associated costs along the way, but the main thing is maintaining focus. People tend to pay more attention to things when it is costing them something.
That being said, there is no way I am going to go at it with the two headed dragon that is SEOmoz and SEO Book communities. Those guys are well entrenched as they should be – they have solid offerings (talked to current and former members). For the moment we’ll likely just have a nominal monthly fee to keep it real. As long as it covers its associated costs, it can grow itself.
Do you consider SEO a moving target? If so how so?
OM-friggen-G, now you’ve gone an done it… One thing I can go on about all day is the over-stated calls for the death of SEO. It is truly unthinkable if one has read even a handful of IR research papers. As long as computer scientist and search engineers are dreaming up new ways to serve up the world’s information, search manipulators… erm.. uh..I mean ‘optimizers’ will have plenty to keep their obsessive minds busy late at night. This target is perpetually on the move!
They go hand in hand, the evolution of search IS the evolution of SEO; as long as the search engines keep changing things (3-400/ year at Google) that target will be moving. Sometimes it is more subtle ongoing shifts and other times more prominent (such as the recent ‘Vince Update’ or ‘Orion’ algo). After that you can add in personalization, localization and verticals (image, news, blog, product and video search). There is plenty to contend with.
Imagine one the behavioural nut is finally cracked? WOW… I’m getting pumped just thinking about it. Organic search is a never ending evolution and I don’t see that changing anytime soon.
Who in the industry do you look to and consider as a primary resource?
Who? That would be a fairly extensive list. Obviously much of my respect is for the more technical search geeks such as Bill Slawski , who’s a great guy and helped me a lot in knowing how to approach search patents.
More recently, Marie Claire Jenkins has been huge in bringing me into the world information retrieval. She was equally puzzled that ‘search optimizers’ didn’t know more about ‘search engines’. She’s one seriously obsessed search geek (and name-sake for the badge).
Beyond that I have hundreds of feeds (adding and trimming all the time) that include the usual acronyms SEJ, SEL, SEW, SER and am always looking for interesting discussions on Sphinn. Ultimately my primary resources are likely actual work where one puts the rubber to the road. Blogs posts make me go hmmmmm… testing makes me go AH HA!
How do you think the recession will impact SEO business?
Well if it’s anything like the past ones (and tech bubble bursting) we’ll certainly see some consolidation and some companies die off. The way things are looking at the moment it seems inevitable.
On the flip side, we’ve seen a spike in business in the first quarter of ’09 in all areas ( we also own a web development company). In some cases it seems that pulling out of other media buys in favour of online property investment is at play. Will that hold up for SEO? Not so sure considering the front loaded position in resources that is often required. A lot of the companies seem to think it’s a ‘quick fix’ for desperate times. We’ll see…
As for the search engines, I would have to imagine it’s ‘algo lite’ time for them as well. This means that there could be checks and balances for processing and resources and new techniques need to get buy the boardroom not just the search quality team. This could stagnate search evolution during tough times or create a leaner and meaner search engine. It will be interesting to see how that plays out the next 18 months.
Monica Wright, Organic Search Manager at HMG Search Marketing in Portland, Maine, is an experienced Internet marketer specializing SEO, search marketing, social media and analytics with 12 years of media marketing experience. You can also follow Monica on Twitter.
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